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Art Director Heidi Broberg captures Go East-ers quirky approach to planning — and not planning.

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• Interactive Director

  Alberto González

  Interactive Director

  Leading the development of interactive projects, Alberto oversees and contributes to interactive design, providing his deep expertise, careful guidance and insightful creative direction to clients, suppliers and colleagues. He believes that originality, authenticity, creativity and, above all, passion are the keys to delivering extraordinary digital media. Another of his tenets? Create every day as if it were your last.

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• Assistant Account Executive

  Lindsay Murr

  Assistant Account Executive

  Lindsay supports the account services department, coordinating daily client activities to help ensure that Go East’s work is delivered accurately, on time and on budget — and exceeds client expectations. She believes that “everyone you meet has something to teach you; every new opportunity is a learning experience.”

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Go East staffers show their true colors with customized color palettes.

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Go East sorted the names of the top 100 revenue-generating Minnesota companies into four categories — descriptive, dreamt up, humanistic and suggestive.

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Go East highlights clients’ memorable and successful product launches.

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• Proofreader

  Heidi Losleben

  Proofreader

  Heidi ensures the consistency and accuracy of every project at Go East. With a keen eye for detail — from typography and design to trademarking and grammar — she guarantees that all our work meets both industry stylebooks and client brand guidelines. “Never use a long word where a short one will do.” Louisa May Alcott, George Orwell, William Safire and Mr. Coleman, my high school composition teacher

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